Nataliya Pysarenko

Education:

Ph.D. in Economics with the degree of "Entrepreneurship, management, marketing" on "Analysis of the competitive position of enterprises in Ukraine"
Master of Marketing
Master of Applied Mathematics (System Analysis)

Co-founder of the Franchising Development Federation of Ukraine

Professor, Head of marketing department at the International Business Institute,

Director of marketing innovation Center at the International Institute of Business

Professor of Executive MBA programs

Managing partner of consulting company

Leading expert on strategic management, marketing organization, brands managing

Chairman of the international professional jury of the contest "Brand of the Year" (2001-2008) in Belarus, Member of the international professional jury

Expert Council member of the contest "Zolotoy propeller" - contest of marketing projects

Professional interests:

• Strategic management
• Organization and planning of marketing activities
• Management of brands
• Creation of franchise marketing systems
• Marketing strategies

Experience in coaching and teaching - more than 16 years, including: Author of more than 80ty publication at editions of Ukraine, Russia, Belarus and 5 books on marketing and business organization